Discover strategies, trends, and best practices in SMS marketing, AI messaging, and customer engagement.
This week: Airtel and Tanla Partner to Scale RCS Business Messaging in India, Google Rolls Out AI-Powered Fake Call Detection on Android, FCC Releases June 4 Fact Sheet Targeting State/Local Wireline Deployment Barriers.
Most SMS platforms send first and report later. Tells now surfaces deliverability and compliance risk on every campaign before a single message reaches a carrier network.
Tells built a named AI compliance layer that audits outbound SMS campaigns across 30 intelligence categories in real time, before a single message reaches a carrier network.
Two-way SMS sounds simple until you actually try to do it at scale. You send 50,000 messages on a Tuesday morning. Replies start flooding in. \"Is this still av
This week: AWS Expands RCS Business Messaging to 22 Countries, Seventh Circuit Signals Text Messages May Not Be 'Calls' Under TCPA, Holland & Knight: CTIA Messaging Principles Now as Critical as TCPA Compliance.
MMS is a photo. RCS Rich Cards are interactive mini-apps with tap-to-buy buttons, verified sender badges, and 3x better conversion. Here's what early campaign data shows.
Bulk SMS still works when it is targeted, compliant, and tied to a clear next step. Here is how teams can use scale without turning every recipient into a cold blast.
RCS is not just prettier SMS. It is a better follow-up layer when a product, offer, appointment, or proof point needs more context than plain text can carry.
Modern lead follow-up is not one channel. SMS starts the conversation, voice handles high-intent moments, and RCS gives prospects richer proof when they need it.